On Shelf Availability
Area Share of Shelf
Linear Share of Shelf
Facing Count Share
Infilect is the preferred choice of global CPG brands to provide real-time retail execution insights like Share-of-Shelf, Out-of-Stock alerts, digital store audits, planogram compliance, pricing intelligence, and optimizing trade payouts. Infilect is the most advanced visual intelligence platform that drives store profitability at scale and also helps CPG brands save significantly on cost and time.“A picture is worth a thousand facts” and hence, Infilect leverages the power of Image Recognition (IR) to distill a wealth of insights. Our strategic approach revolves around accurately staking claim to, and optimizing, the rightful share of the shelf. By gaining insights into store-level shelf allocation, the aim is to aid CPG brands secure maximum selling space and identify under-shelved stores for corrective action and fix the issues spontaneously.
Automated store audits through in-store image capture
>95% accurate shelf metrics and stock level data made available in real-time
Frequently monitor in-store merchandising compliance
Fine-grained competitor intelligence
Drive Sales: Optimizing shelf space directly impacts sales, maximizing exposure to potential customers.
Every Inch Counts! More Space, MoreOpportunities: Increased allocation toyour brand translates to enhanced opportunities for sales.
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Correlate Store Sales with Shelf Data: Cross-reference store sales with shelf data to establish correlations and refine strategies.
On-Shelf Availability (OSA) refers to what percent of 'must-have' SKUs are actually present on the shelves. Say a shampoo company wants an assortment of 10 of its high-selling SKUs to be present in a retail store, but on the shelf only 6 are present, then OSA for that product is 60%
Usually, CP companies expect the stores to comply with the OSA percentage in the agreement and accordingly stores are given payouts.
Non-availability will automatically lead to reduced acceptance of the product in the market leading to its failure.
Therefore, maintaining high OSA levels for new products is crucial to help ensure their success.
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Share of Shelf
Planogram Compliance
Share of Display
Automated Store Audits
On Shelf Availability
Competitive Intelligence
Promotion Compliance
AI-Driven Sales Recommendations
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